About Michelle Zaffino

Michelle Zaffino is a digital librarian and information architect in San Francisco, with over 10 years of content experience, including magazine and online publishing, writing, UX, content strategy and management, copywriting and editing. She worked in New York for several Hearst publications, and while managing the research department at Marie Claire, she wrote Does Your Man Need A Makeover?, which inspired tv’s Queer Eye for the Straight Guy.

She’s been published in Marie Claire, Redbook, Sports Afield, SEEN, Double Negative, Sportswear International, IndiePlanet, Mr. Beller’s Neighborhood, The Bold Italic, Her Fab Life, the Sephora blog, Eco Fashion World, Eco to the People and In the Stacks video book review. She recently completed her first teen novel, How Good It Can Be, a sequel, The Love Quad, a historical novel for teens, and is currently working on a series for young adults and a memoir.

In 2012 Michelle graduated magna cum laude from the University of Pittsburgh School of Information Sciences with a MLIS (3.825 final gpa) and is founder of the digital library/publishing startup In the Stacks.tv, creators of the Librarian Brain.

Through the experience of writing 3 novels and earning her graduate degree, Michelle realized that whether your book is indie or traditionally published, book discovery is broken, so she learned to code, in order to build products to fix it. In the Stacks is her way of sharing good books with the readers who love them. As video continues to expand, so will the In the Stacks digital library, and the Librarian Brain was born out of our love for metadata.

Provenance: Nob Hill, San Francisco, 94109, previously Turtle Bay, New York, 10017, and Warren, PA, 16365.

Special Talents: Can type with a pen in my hand (an old newsroom habit); I know when to hold ’em and when to run.

Specifically: I’m not a morning person, and I never wear my eyeglasses in public.

Favorite Colors: Citron, Black, and Navy. Blackwatch Plaid.

Raison d’être: I believe that not broadcasting your individual style is a crime, and that it’s smart to be nice.

Bragging Rights: Scored my first library card at age 4.

Favorite Book: The President’s Daughter by Ellen Emerson White, about the eldest daughter of the first woman president of the United States.

Sad Fact: I’m probably one of the only librarians who doesn’t like cats.

Life Lessons Learned: Pour some for everyone, even if they say no.

Motto: In Zaffino, Veritas